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You are here: Home / Blog / How to Engage with Booming Tech-Savvy Indian Travellers

How to Engage with Booming Tech-Savvy Indian Travellers

by Carolyn Childs 1 Comment

One of the great side benefits of participating in Australia Business Week in India earlier this month was the chance for some ‘ethnographic’ observation of this exciting source market. One

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Carolyn Childs
Carolyn has spent more than 25 years’ helping businesses achieve their goals by using research and other evidence to guide strategy and planning – mainly in the aviation, travel and tourism fields.She has worked in more than 35 countries on every inhabited continent and brings a detailed understanding of customers and how to connect with them. As well as running her own businesses, she has worked for organisations such as the International Air Transport Association, TNS (the world’s largest custom research company) and the Travel Research Centre.
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Filed Under: Blog, Free Content, Uncategorized Tagged With: Content Marketing, Digital Marketing For Tourism, Indian tourists, Tourism marketing, Traveller Path To Purchase

About Carolyn Childs

Carolyn has spent more than 25 years’ helping businesses achieve their goals by using research and other evidence to guide strategy and planning – mainly in the aviation, travel and tourism fields. She has worked in more than 35 countries on every inhabited continent and brings a detailed understanding of customers and how to connect with them. As well as running her own businesses, she has worked for organisations such as the International Air Transport Association, TNS (the world’s largest custom research company) and the Travel Research Centre.

Comments

  1. All Graduates | German Translation Service says

    February 17, 2015 at 11:51 am

    This is a great post, and it is good that you pointed out that web content should be optimized for mobile use. As long as a company makes absolutely certain that they can deliver to the needs of Indian consumers, utilizing technology to the fullest will give companies great advantage over the market. Thanks for sharing this very relevant and timely post!

    Reply

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