Globally the influence of Millennials on travel and on marketing has been profound. In the US, Millennials are as large a generation cohort as Baby Boomers. In China, they are a smaller generation numerically thanks to the one child policy. But as the first generation to benefit from China's astonishing economic growth, 80's children (as they are known) are a wealthy and high-consuming group. The word Millennial has almost become synonymous with youth. But that is about to change. Millennials (Gen Y) were; broadly speaking born between 1980 … [Read more...]
Archives for November 2016
ARTN Young Tourism Professional
We were really excited and proud to sponsor again this year the Australian Regional Tourism Network Young Tourism Professional awards. Michelle Reynolds from Willow Springs Station in South Australia is the 2016 Australian Regional Tourism Network MyTravelResearch.com Young Tourism Professional. The Chair of The Australian Regional Tourism Network, David Sheldon and Joint CEO of MyTravelResearch.com, Carolyn Childs announced the 2016 Young Tourism Professional at the Australian Regional Tourism Convention’s Gala dinner, held in Roma Outback … [Read more...]