How Travellers Plan and Book Their Trip

In this recorded webinar we take you through the journey of what happens when travellers start dreaming of a holiday right through to their post holiday sharing.  You will see that content is crucial to your tourism and marketing strategy.

We also show you some cases of where it is done well.

Press the play button on top of the travelling pooch.

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Carolyn Childs

Carolyn has spent more than 25 years’ helping businesses achieve their goals by using research and other evidence to guide strategy and planning – mainly in the aviation, travel and tourism fields.She has worked in more than 35 countries on every inhabited continent and brings a detailed understanding of customers and how to connect with them. As well as running her own businesses, she has worked for organisations such as the International Air Transport Association, TNS (the world’s largest custom research company) and the Travel Research Centre.

Latest posts by Carolyn Childs (see all)

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• Reflections for the end of 2023 – and 2024
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