In this video we give you a 4 minute insight into one of the key findings of our VFR Research - the information void. VFR hosts and visitors rarely see marketing targeted at them and their pain points. We need to go back to basics - marketing 101 and learn how to talk to the VFR persona and start helping them with the information they need to have a great stay.
If you want more about the most under-potentiated market in Australia, you can purchase the research here at MyVFRResearch.com.au
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She also runs a well respected seniors travel blog, http://www.newyoungtravel.com.au.
Bronwyn is also the published author of Seniors Travel Tips, a global travel guide for seniors.