MyTravelResearch.com

Easy to use market research and marketing tools for the travel and tourism industry.

  PRICING       LOG-IN
  • Home
  • Blog
  • Subscribe to Travel Trend Reports
  • Insight to Action Products
    • Tourism Marketing Plan Blueprint
    • Tourism Marketing Plan LITE
  • Consulting
  • Travel Research
  • About Us
    • Our Vision
    • Our Privacy Policy
    • Premium Membership FAQs
  • Testimonials
  • Contact
You are here: Home / 2015 / Archives for August 2015

Archives for August 2015

Free Luxury Travel Trends White Paper

by Carolyn Childs 2 Comments

It's exciting times for MyTravelResearch.com in the Luxury Travel space. We recently announced our partnership with Luxperience to create a new and exciting Insights to Action report into the minds of luxury buyers and consumers which will be out in mid December 2015.  You can find more information hereIn the meantime we have just published a free report on Luxury travel for you to download.Free Luxury Travel Trends and Insights White PaperIn this report we define what luxury travel is and we explore who is the luxe consumer.  We show you how … [Read more...]

Filed Under: Blog Tagged With: luxury tourism, Luxury travel, luxury travel research, Tourism marketing, Tourism Research, Tourism strategy, Travel Marketing, Travel research

Learn the Benefits of Marketing Persona

by Bronwyn White 2 Comments

Tourism research

As a tourism professional, you’re stretched for time, budgets are tight and you have competing stakeholder needs so marketing persona will be out of your ideas yet. You may not have the time to trawl through hours and hours of research to create and trends to create a best practice and innovative marketing plan.  Here is the secret: All successful marketing strategies begin and end with the CUSTOMER. As busy tourism marketing professionals, it is easy to forget.  Your customer is absolutely central to your marketing NOT your product or … [Read more...]

Filed Under: Blog Tagged With: Customer, marketing persona, Persona, Tourism marketing, tourism persona, Tourism Research, Travel Marketing, Travel research

Connect With The Right Content At The Right Time.

by Bronwyn White Leave a Comment

Tourism research

As a tour operator, hotel or destination, there are many ways to connect to your customer on their path to purchase.  Nearly all leisure travel begins with online search. Consequently, online content is more effective than traditional marketing such as brochures and advertising. At each step of the path to purchase the best way to connect with your customer is therefore through inspiring and engaging content – a combination of images, words, stories and video. Remember this, a traveller needs to minimise the risk associated with the decision … [Read more...]

Filed Under: Uncategorized Tagged With: Content Marketing, path to purchase

Entries Open - 14 Feb 2018

Toilet awards

Search

Events and Webinars

Member Events and Webinars graphic for sidebar widget image

Sign Up

 
Fill out the form to receive our actionable insight.
 
 

Marketing Plan Blueprint

Marketing Plan Blueprint

Latest Tweets

  • There’s a reason it’s known as the #dismalscience https://t.co/PxxPW5pA4j

    1d
  • Another great example of @FlyAirNZ living their brand values.... Save the planet — eat your Air New Zealand coffee… https://t.co/zTXN1dHd6v

    1d
  • The One Thing Every Marketer Should Do and it involves a holiday! Great reminder of the business benefits of touris… https://t.co/c11uas3hBX

    2d
  • RT @TreeTopsAus: Please be advised All TreeTops Parks are open, EXCLUDING TreeTops Coffs Harbour. https://t.co/xArM1idfar

    1 week

© Copyright 2019 My Travel Research · Tourism & Marketing · All Rights Reserved