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You are here: Home / 2013 / Archives for February 2013

Archives for February 2013

Turkish Treatment: Lessons In Service And Marketing, Australia’s Tourism Industry Could Learn From Turkey.

by Carolyn Childs Leave a Comment

My Travel Research

The response to Bronwyn’s recent piece on the joys of domestic travel has made me realise how useful it is to have a point of comparison.  It gives us some perspective.Last year I spent 5 weeks in Turkey on an (ahem) detailed research trip to make that comparison.  It’s a useful comparison because, according to the very useful Economist World in Figures app, Turkey actually sits quite close to Australia in the world tourism rankings on inbound benefit.  It’s derived from more visitors spending less but nevertheless we’re pretty close.  Like … [Read more...]

Filed Under: Blog, Free Content Tagged With: Tourism customer service, Tourism marketing

Everything You Need To Know About Twitter - But Were Afraid To Ask

by Bronwyn White Leave a Comment

We have a comprehensive How To Guide for Twitter.  Whether you are a new to Twitter or an old hand, you will learn something from our cheat sheets with screen shots. Setting Up Your Twitter Profile Click here for a comprehensive guide on how to open a Twitter Account for your region or business.  Twitter is great to keep your visitors up-to-date on the latest with your business or region.  Screenshots all the way. Use Hash Tags to Grow Your business Click here for Getting Your Head Around Has Tags.  Increase traffic and therefore visitor … [Read more...]

Filed Under: Marketing Toolbox Tagged With: Twitter for Tourism Industry

Seniors Travel Research - The Seniors Gap Year

by Carolyn Childs Leave a Comment

Listen to Carolyn Childs talk to The Australian Newspaper about seniors taking a gap year.  Click here to listen.  Do you want to hear more from us?Want to be kept up to date with the latest travel and tourism insights? Join Our Mailing List. Every 2 weeks, we send the latest practical insight for you to apply to your business and destination marketing. … [Read more...]

Filed Under: Blog, Free Content

Pricing In Domestic Tourism - Clear As Mud?

by Bronwyn White 4 Comments

I have just come back from a good old fashioned domestic tourism caravan park on the beach Aussie family holiday. We had the most wonderful relaxing time and all got to know one another again.  It was the type of holiday some of us grew up with.Back when I was a kid, we stayed in on-site vans.  Then Dad got a job as a sales rep for Jayco in the late 70's when the pop-up was all the rage.  We always had the latest pop-up to try, great times. I have such fond memories of these types of holidays.  You would be reunited with the same kids every … [Read more...]

Filed Under: Blog, Free Content Tagged With: Domestic Tourism

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